Overview
The focus of this course is to enlighten and engage customer service professionals with the latest thinking about how to deliver an excellent service to their customers using the telephone, email and social media.
The course is interactive and participative, using the latest learning techniques to help capture everyone’s unique learning style. It will use up-to-date examples of excellent practice and participants will leave the day with new telephone skills, different and better ways to respond to email, as well as effective and impactful ways to respond to customer complaints on social media.
Course Outline
What is Excellence?
- The skills, mind-set and behaviours required to deliver customer service excellence
- Top recommendations for excellence when making and answering calls
- Excellence when sending and responding to emails
- Excellence when responding to complaints and dissatisfaction on social media
- Self-analysis – where are you in relation to excellence? What are your strengths?
Managing your Emotional Response
- How to stay proactive, focused, positive and resilient when dealing with challenging customers
Questioning Techniques
- Benefits of asking great questions
- How to ask for information in a timely and constructive way (verbal and written)
- How to use questioning techniques to get to the root cause of problems (verbal and written)
- Practice questioning sessions using phone coach/email/social media posts
Listening to Customers
- Benefits of showing customers we are listening and not just hearing
- How to show people you are listening to them – telephone, email and social media
- How to deliver a “listening to you” response in email and social media
- Practice listening sessions using email and social media posts
Asking for What you want/Saying No Effectively
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- Benefits of managing customer expectations
- How to negotiate to reach “win/win” outcomes – telephone, email and social media
A three step verbal structure to demonstrate assertive communication on the telephone and in writing
- Practice sessions using phone coach and email
Handling Customer Dissatisfaction Effectively
- Benefits of handling dissatisfaction well – customer research
- How to respond positively – not react negatively (telephone)
- How to plan the conversation – email and social media
- How to construct the conversation – telephone, email and social media
- Practice session using email and social media posts